There is a new star shining above Qatar, soon to become a growing constellation. The entity responsible is Qatar’s satellite company Es’hailSat, named after the Es’hail star which becomes visible in the night sky of the Middle East as summer turns to autumn and heralds cooler weather. Es’hailSat launched its first satellite in 2013 with plans to launch a second in 2017.
Es’hailSat commissioned Resolution Films to help them stand out in what is a very crowded global and regional Satellite marketplace.
Our solution was to create a series of engaging, fun and entertaining Television Commercials featuring local Qatari comedians that would position Es’hailSat as a warm, friendly and approachable satellite solutions provider, a position totally unique within the global satellite market.
These commercials are set in the Qatari desert and at sea where we are introduced to two friends trying to find their way home with the help of Es’hailSat.
Watch out for the next instalment in the series throughout 2017.